Which small business CRMs do AI answer engines actually recommend?

When an SMB buyer asks an AI assistant which CRM to buy, a shortlist comes back. We asked 44 different phrasings of that question across 2 engines, 88 answers in total, and counted every product named. This is the result. Nobody paid to be on it, and no vendor list was written in advance — the 53 vendors below are simply everyone the engines named.

Run 3 August 2026 Questions 44 Answers 88 Vendors named 53 Top-10 repeatability 10/10

Free to read, raw data included. What is for sale — $9.99/mo monitoring for a single vendor.

The leaderboard

“Answers” is how many of the 88 answers named that product. Share is the same number as a percentage. The two right-hand columns split it by engine. Every row has its own link — the # beside a vendor name gives you something like connexion.me/c/crm/#hubspot.

#VendorAnswers ShareGeminiPerplexity
1HubSpot CRM#7989.8%4138
2Pipedrive#7585.2%4035
3Zoho CRM#4854.5%2622
4Less Annoying CRM#2225.0%1111
5Freshsales#1415.9%68
6Salesforce#1112.5%56
7monday CRM#1011.4%46
8Salesflare#1011.4%010
9Nutshell#89.1%08
10Close#78.0%34
11OnePageCRM#66.8%06
12Salesforce Sales Cloud#66.8%24
13Streak#66.8%51
14Capsule CRM#55.7%32
15Bigin by Zoho#44.5%13
16Folk#33.4%21
17Pipeline CRM#33.4%03
18Advyzon#22.3%11
19BIGContacts#22.3%02
20BigTime CRM#22.3%02
21Bitrix24#22.3%02
22Buildertrend#22.3%11
23Copper#22.3%02
24Creatio#22.3%02
25Freshworks#22.3%11
26Jobber#22.3%02
27Redtail#22.3%11
28Wealthbox#22.3%11
29Wise Agent#22.3%11
30Agile CRM#11.1%01
31Agile CRM Free#11.1%01
32Agiled#11.1%01
33Essentials#11.1%10
34Flowlu#11.1%01
35Follow Up Boss#11.1%10
36GoHighLevel#11.1%01
37Housecall Pro#11.1%01
38Insightly#11.1%01
39JobNimbus#11.1%10
40Method:CRM#11.1%01
41NetHunt#11.1%01
42Nimble#11.1%01
43OneSuite#11.1%01
44Real Geeks#11.1%10
45Saleoid#11.1%01
46Scoro#11.1%01
47ServiceTitan#11.1%01
48Simple Sales Tracking#11.1%01
49SimplyDepo#11.1%01
50Skynamo#11.1%01
51UGRU#11.1%01
52Vtiger#11.1%01
53Zendesk Sell#11.1%01

What is free, and what is for sale

Everything above is free and stays free — the leaderboard, the method, all 88 raw answers and the machine-readable ranking, published in full at the bottom of this page. No vendor paid to be listed, no vendor can pay to move, and nothing here goes behind a login later.

What is for sale is one vendor's row, watched: $9.99 a month to be told when your rank moves, who took your mentions, and which phrasings started or stopped naming you — the board is re-run monthly and you get what changed. A one-off $199 deep report on a single row is the other option. What is in each →

Method

Every claim on this page is reproducible from the files linked at the bottom.

The engines

Gemini (gemini-flash-latest), Perplexity (sonar). Each was called through its public API with a near-empty system prompt — “answer the user's question directly and concisely” — and nothing else. The engines were not asked to produce a list, rank anything, or name vendors. Steering them toward a list would have manufactured the thing being measured.

The questions

44 distinct phrasings of one purchase decision, written before any measurement was run. No vendor name appears in any of them.

  1. What is the best CRM software for a 10-person small business?
  2. Best CRM for a small sales team
  3. We're a 15 person agency managing sales leads in spreadsheets and it's a mess. What CRM should we buy?
  4. Recommend a simple CRM for a small B2B consulting firm.
  5. affordable CRM software for small business
  6. What CRM software do small businesses actually use?
  7. Best easy-to-use CRM for non-tech-savvy sales reps
  8. We need a cheap CRM to track deals and client interactions. What are the top options?
  9. What is the best sales pipeline management tool for a 5-person startup?
  10. Top CRM platforms for a growing service company
  11. What CRM should a small business owner pick for contact management and email tracking?
  12. Best simple pipeline CRM for small business sales teams
  13. We're losing track of sales follow-ups in our email inboxes. What CRM software should we implement?
  14. Recommend an all-in-one CRM for a solo entrepreneur expanding to a team of 5.
  15. What is the best budget-friendly CRM software for small B2B companies?
  16. Best CRM for small business with strong pipeline visualization
  17. What CRM tool offers the best value for a 20-person company?
  18. We are a regional logistics firm with 8 reps. What sales CRM do you recommend?
  19. Which CRM is easiest to set up without hiring an admin or consultant?
  20. Best sales tracking software for a small manufacturing business
  21. What CRM software has the lowest learning curve for small sales teams?
  22. Recommend a CRM for a boutique marketing agency to track prospective clients.
  23. Best low-cost CRM for small business lead management
  24. We need a customer database tool to organize our contacts and deal stages. What should we buy?
  25. What is the best CRM for a professional services firm with 12 employees?
  26. Top CRM recommendation for small real estate brokerages
  27. Which CRM software is best for managing B2B account relationships on a budget?
  28. We are outgrowing spreadsheets for tracking client opportunities. What CRM software should we choose?
  29. Best lightweight CRM for small business owners
  30. What CRM tool do you suggest for a bootstrapped software company with 3 account executives?
  31. Recommend a customer relationship management system for a 25-person construction company.
  32. What is the best sales CRM with email integration for small businesses?
  33. Best CRM for small e-commerce brands doing wholesale sales
  34. We need a CRM that requires minimal training for our 4-person sales team. Any recommendations?
  35. What CRM software is most recommended for small financial advisory practices?
  36. Best user-friendly CRM for micro-businesses
  37. We need to manage prospective deals and track communication history across 6 reps. Which CRM is best?
  38. What is the best CRM for small business with good mobile app capabilities?
  39. Recommend a straightforward CRM system for a local IT service provider.
  40. Best CRM software for small teams under $30 per user per month
  41. What CRM software should a small wholesale distributor use to manage accounts?
  42. Which CRM tool is best for managing inbound sales inquiries for a small agency?
  43. Best simple CRM for tracking lead status and close rates
  44. What customer relationship management software should a 10-person firm implement?

How the vendor list was built

Each of the 88 answers was read back and every named product extracted. The vendor list is discovered: a product appears here if and only if an engine named it. Counted are customer relationship management (CRM) platforms, sales pipeline managers, and broader business suites whose CRM or sales module was named. Excluded, even when named: email marketing platforms, help desks and support ticketing software, accounting and ERP packages, standalone project management tools, B2B lead enrichment databases, appointment schedulers, e-commerce platforms, cold-email tools, e-signature tools, social media tools, and companies named only as an example user.

Spelling variants of one product are folded together — “Salesforce”, “Salesforce.com” and “Salesforce Sales Cloud” are one row, and a trailing “by company” is dropped. An edition name is folded into its product when the plain name is at least three times as common, so “Pipedrive Essential” counts as Pipedrive and “HubSpot CRM Free” counts as HubSpot CRM. No pair was merged by hand in this category: every fold above is the rule applied mechanically, with no human judgement about who is who.

A product is counted once per answer, however many times that answer mentions it.

Is this stable, or is it noise?

The entire run was repeated a second time, same 44 questions, same engines, independent calls. The top ten came back 10/10 identical. What moved: by position, Salesforce was 6 in run A and 7 in run B; monday CRM was 7 in run A and 6 in run B. Run B named 51 vendors over 88 answers against run A's 53. The tail moves; the head does not.

A leaderboard whose top ten reshuffles between runs would not be worth publishing, so this check was run before the page was, and the page ships only because it passed.

What this is not

This measures what two answer engines said on 3 August 2026, in response to these questions, through their APIs. It is not a quality ranking, not a review, and not advice on which small business CRM to buy. A product can be excellent and rank low here — that gap is the point.

The raw data

All 88 answers, verbatim, one JSON object per line: run A · run B. The per-answer extracted product names: run A · run B. Machine-readable ranking: ranking.json.